Alert 360 and Alarm Capital Alliance have joined together creating one of the strongest B2B engines in the security industry. Learn More >>

Author: Geoffrey Tracy

At Alert 360, we deliver excellence with over 45 years in the security and smart home industry. It’s time to partner with a program that is flexible, innovative and reliable. With best-in-class training and technology, Alert 360 is primed to take your business to the next level.

Making Your Business Great Again: A Three-Step Guide to Stepping Up Your Game

This industry has seen its share of ups and downs over the last decade, and some may feel like their best business days are behind them; but true entrepreneurs know that there’s always a way to reinvent themselves.

Alarm Capital Alliance Supports Covenant House

Alarm Capital Alliance Executives Sleep Out to Support Homeless Youth Amy Kothari President and CEO As the President and Chief Executive Officer of Alarm Capital Alliance, Ms. Kothari plays a pivotal role in shaping the overall direction of the organization. As a result, she received the Women’s Security Council 2012 Women of the Year Award for…
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Reasons to Invest in Training Your Employees

When companies are asked how they bring new people up to speed, the answer is likely, “We have them “shadow” whomever currently does the job for a period of 1-3 days.”

Plan for the Future You Want

You may or may not have seen or heard of the movie titled “Failure to Launch,” but the title is a great reminder that most of our regrets don’t come from overtly “jumping into a river without a paddle” type mistakes.

What You Need to Know

There can be a lot of information in the business world about finance, which can be overwhelming and confusing.

Five Steps to Prevent Customer Attrition

Time, money, and numerous company resources are spent on generating new customers.

9 Ways to Generate Sales Online

Remember when you flipped through a big, book called the Yellow Pages to find a business that fulfilled your needs?

Invest in Social Media

With 2.1 billion users on the planet, social media is one of the most effective platforms for marketing and customer service.

False Alarm Reduction

When an alarm alerts the police to a potential burglary, police are sent to investigate. If there is no criminal activity to be found, these valuable resources are spent on a false alarm instead of real emergencies.

Invest in your Business

Being a strong, self-sufficient entrepreneur does not always mean you are strong in each area of business; like almost everyone in the world, you are likely strong in some areas and weak in others. Working with a Business Coach may give you the insight and edge you need to push your business forward.