LinkedIn and Social Selling: How to Engage Prospects
Traditional sales tactics just don’t work in today’s Internet-driven world. Consumers use the Internet to research and make many buying decisions before they even talk to a salesperson. Social selling is now a critical element of your sales strategy, and LinkedIn is the most powerful social sales tool available today.
Do you know how to maximize its power to drive your sales?
Join Brynne Tillman, author of LinkedIn & Social Selling for Business Development, on Thursday, September 11, 2014, at 2 PM EDT, for this webinar designed specifically for sales professionals.
In this virtual event, sponsored by Alarm Capital Alliance, Ms. Tillman will cover:
1. Building a search engine-optimized profile – the key elements for a strong profile that will attract and engage your target market
2. Following companies, creating advanced and saved searches to leverage your network, and generating a target prospect list every week
3. Leveraging networking partners, strategic referral sources and centers of influences to make one-on-one meetings more productive
4. Using and maximizing LinkedIn groups – learn to identify the right groups to join, create discussions and polls to engage targeted prospects and create thought leadership
5. Using LinkedIn for prospect and competitive intelligence