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Recap: The Power of Content in Sales and Marketing

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Recap: The Power of Content in Sales and Marketing

   Security Finance & Strategy Security Sales & Marketing    August 21, 2014  |  0

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Thanks so much to Meg Charendoff of CREATE: Communication – Media – Marketingfor hosting our webinar “The Power of Content in Sales and Marketing.”

Through this webinar, Ms. Charendoff helped participants understand what “content marketing” is and how it can influence customer action at every stage of the buying process, turning prospects into customers and customers into loyal referral sources.  Participants learned the right type of content for their business and where their customers and prospects were looking for information, including social media platforms, as well as how delivering high-quality content can improve search engine rankings.

Didn’t make the live webinar?  Click here to view the recorded version.

 

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